Tagged "advertising"

Inspiring Enough
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There’s just something downright nasty about the word “consumption.” It implies that we’re never satisfied, that we never have enough, that we’re all just here to take and take and take. Is that the best inspiration we can muster?

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Posted In: Thoughts & Observations
17 Comments
Consumers are people, too
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In articles and discussions of food, food policy, food business, and food politics, there’s one word I keep encountering again and again: Consumers.

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Posted In: Thoughts & Observations
8 Comments
Announcing A Great New Partnership
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I’m changing the name of the blog to Pepsico Rules! (Umm, not really.)

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Posted In: Happening Now
36 Comments
Zombies, Processed Foods, and the Advertising-Consumption Cycle
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When selling processed foods, almost all major food companies use a transparently simple, three-step business model based almost totally on advertising.

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Posted In: Thoughts & Observations
22 Comments
McDonald’s Big Breakfast Followup
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Recently I posted about a McDonald’s billboard that promotes the “Big Breakfast with Hotcakes.” Scott’s guess was right on the mark for calories and fat, but he left off the syrup and butter… which are not insignificant.

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Posted In: Calories
1 Comment
A really, really big breakfast
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This ten-foot-tall plate of food contains three pancakes (with syrup and butter), a biscuit, scrambled eggs, a sausage patty, and hash browns. Can you guess how many calories that is?

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Posted In: Calories
2 Comments
There should be a calorie symbol
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Brandon Schauer suggests the creation of a universal symbol for the calorie.

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Posted In: Thoughts & Observations
No Comments
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